Developed by science, tested by oceans

Entering a niche global market required the new entrant PellerMax to be carefully positioned and differentiated from its competitors.

Hatch helped to identify the space in the market that was available and that PellerMax had the credentials to occupy – that of the market leader, a next generation challenger brand that is lifting the standards in marine coatings, both from a performance and also an environmental point of view.

Backed by many years of industry knowledge and expertise from the New Zealand marine coatings industry in conjunction with the latest technology from Europe, PellerMax is making a big splash.

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